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Having the right product at the right place at the right time is at the core of success in retail. It may sound simple, but the process is anything but simple. Retail organizations must satisfy customer demand while minimizing transportation and storage costs. The key to managing this lies in not being reactive and having a proactive strategy. That’s where Predictive Inventory Analytics and Management come in.
Predictive Inventory Management forecasts future demand using Data Analytics, Artificial Intelligence (AI), and Machine Learning (ML). These tools are used to analyze sales history, current market trends, seasonal changes, economic factors, and other variables so that retailers can make informed decisions. Unlike traditional methods, predictive analytics embraces real-time data to improve accuracy and responsiveness. This helps remove the guesswork and allows for informed decision-making for purchasing, storing, and distributing inventory.
Predictive inventory management offers several crucial benefits over traditional inventory management methods. Let’s take a look at them.
A clear understanding of the data requirements, the right software, and tools is a crucial requirement for any business planning to implement a predictive inventory model. Let us take you through the important aspects to keep in mind.
This is self-explanatory. Predictive models need ample amounts of quality data to work effectively. This includes historical data on sales, how the seasons affect sales trends, promotional periods and activities, market conditions, and any other factor that can impact the demand for the product. Only with clear and comprehensive data can a predictive model generate accurate forecasts.
In this fast-evolving technological environment, it is important to ensure real-time data. This will be particularly beneficial when there is an unexpected surge or drop in demand. It would also allow your business to react quickly and minimize losses and missed chances.
Another area you should consider investing in is the incorporation of external data sources into your predictive model. Changing climate conditions and industry trends are two examples of external data that can influence customer demand in a significant manner. Predictive models work best when they have larger volumes of data. However, you must ensure that the data is of high quality, consistent, and free from errors or biases. Having a rigorous data validation and cleaning process is essential to ensure that the data is accurate and useful.
There are many predictive analytics tools available in the market. However, choosing the right tool and software for your business will decide how effective your predictive inventory management strategy will be. A few key aspects you should consider when selecting the right software and tool are the ease of integration with existing systems, the capacity to handle data volume, and any specific features that your business requires to succeed. These specific features are what make a predictive analytics tool shine, as it will directly complement the unique requirements of your business. Look for tools that offer real-time analytics, data visualization, and a user-friendly interface.
The user-friendliness of the tool ensures a smooth experience, which will help those who lack deep technical knowledge and expertise. More staff members who have a better understanding of data and act accordingly will benefit your business and customers.
Data visualization allows you to easily understand complex data and will make it easier to make sense of the data and take appropriate action. This, in turn, leads to faster and better business decisions.
No matter which tool or software you choose, ensure adequate training and support. There will always be a learning curve in adapting to a new structure and system. The right training and support and training will help your staff understand the tools and operate them properly. This, in turn, increases the acceptance of the tool and the accuracy of output.
Having a keen understanding of fluctuations in demand and the uncertainties in the supply chain is crucial when it comes to predictive inventory management. Every business has its own unique set of challenges and problems. Let’s take a look at a few common factors that you must take into account.
Unexpected delays, disruptions caused by weather or global events, and even problems with the supplier, etc can all tremendously affect inventory levels. In severe cases, such incidents can cause huge losses, which would take years for a business to recover from, or in extreme cases, go bankrupt.
Inflation, changes in tax rates, and fluctuations in exchange rates are a few of the very common factors that can significantly influence inventory levels. Inflation must be considered the most important and obvious of the lot as it can significantly impact the cost of raw materials, which in turn increases production costs and results in a higher cost for the final product. Moreover, inflation can have a significant impact on fuel and other related costs, which can complicate things further. Predictive models need to take these things into consideration.
Technology has been evolving so rapidly that it has changed the way consumers behave, including what, where, when, and how to buy. Digital marketing, e-commerce, and mobile commerce can cause sudden shifts in product demand. Predictive models should be adaptable enough to incorporate these technical trends and their impact on customer demand forecasts accurately.
Like any system, predictive inventory management also has best practices you can follow to ensure better control over inventory, increased customer satisfaction, and, most importantly, cost savings. Let’s discuss them in detail.
Improving the accuracy of your demand forecasts through the utilization of various forecasting techniques can result in optimized inventory levels. A diverse approach that uses multiple techniques can give you a holistic view of the industry. Such an approach would lead to more accurate predictions thanks to the diverse sets of data.
One crucial part of any business is balancing the cost of inventory and customer satisfaction. Predictive analytics can provide accurate insight into the optimal inventory levels to meet or exceed customer demand while minimizing holding costs so that you get the best of both worlds.
There is no one-time fix for predictive models. They require continuous learning and adaptation to help your business with maximum effectiveness. Periodically reviewing and refining the model is mandatory for it to account for all the changes in consumer behavior, market conditions, changes in how your business operates, and even feedback from different departments within the business.
It is quality over quantity. Even though predictive models thrive with large volumes of data, their quality must never be compromised. No matter how much the volume, poor-quality data will result in poor predictions. To avoid such difficulties, prioritize cleaning validation and consolidation of data before entering them into the system.
With 15 years of experience in the field of predictive inventory management, retailcloud offers end-to-end inventory management solutions that can streamline inventory, boost accuracy, and provide your team with real-time insights. The inventory management suite from retailcloud offers real-time racking, automated replenishment, enhanced accuracy, and seamless integration. We also offer a very robust mobile application that streamlines product management and lets you complete all essential inventory functions on the go. Contact retailcould today for the best Predictive Inventory Analytics solutions for your unique business needs.
1. How is predictive analytics used in retail?
Predictive analytics in retail improves demand forecasting, inventory management, and supply chain efficiency, ensuring products are available at the right time and price while reducing costs.
2. What is the role of predictive analytics in inventory management? It leverages historical data and machine learning to predict demand, preventing overstock or stockouts, cutting costs, and enhancing customer satisfaction.
3. How does predictive analytics enhance supply chain management? It enables accurate demand forecasting, automates inventory orders, optimizes resources, reduces lead times, and minimizes delays.
The key to retail success is having a plan you can implement, reducing the variables and executing the plan to perfection! Ok So you knew that already, but how do you go about doing that.
Since you are reading this, I will assume you are part of the 20% of retailers that have put processes in place to monitor your expenses, manage your inventory levels and are reviewing your product mix and performance.
You might even be part of the 20% of the 20% that has implemented a CRM that tracks customer preferences and is aware of slippage activity; if you are just doing loyalty that’s not good enough.
So you are now part of the 20% of the 20%, now what – how do you get to be 20% of the 20% of the 20% that is executing to perfection. Let’s look at one of the simplest ways to get there.
Put another way :
80% of all small business are content with opening the doors and waiting for customers to come in – when they do they focus on selling them what they have and meeting whatever needs they ca,
20% of them are looking at their product mix and managing their costs and inventory levels on a regular basis – They are aware of a key KPI’s and are looking for ways to increase margin and ROI.
20% of that 20% (4% of all merchants) are taking it a step further they have implemented a CRM and have launched an online commerce store – they work hard at trying to increase their foot traffic, focusing on marketing, making their inventory visible and doing what they can to match their stock levels to customer preference.
The difference makers – the ones who seem to have all the luck the 20% of the 20% of the 20% (thats .8% or 80 out of a 1000 businesses) are focused on doing more with what they have – seems simple but often misunderstood it’s focusing your energy and efforts on where they make a difference. Make every action count! What does that mean.
How many customers come in and how many are buying – if for example 10 out of every 50 customers who come in buy something, focus on what it takes to get that to 11 – that immediately reflects a 20% increase in sales. Are they looking for sizes, color or product you don’t have – can you meet those needs using retailcloud’s endless aisle or predictive reordering to ensure you have the right mix? Does your clienteling system allow you to suggest substitute products?
Yes again you are right everyone says that , but what kind of insight does your POS system give you on similar customers, are you using machine intelligence to recommend items based on what customers have selected as well as what that customer has previously purchased? If your average units per transaction are 1.67 and you get 1 out of every 5 customers to buy one more item this could result in a 12% increase in sales.
Look at what how many customers are coming back and how often, does your POS system allow you to reach out to them with targeted offers (promos or experiences) to drive them back – the better you know your customers the more effective experience based marketing is; say for instance you know they love UnderArmour shoes, invite them back for an early preview of the new shoe line; or if they like a certain wine – allow them to reserve part of that allocation before it comes in – (use the retailcloud prepaid feature). Utilize the valuable information in your customer preference profiles. If you can increase your customer retention by 10% this again would have a huge impact on your bottom line.
So what does it take to be the 20% of the 20% of the 20% – it’s the little details; while your competition is using a scrambling approach you can focus on the details and successfully execute a winning strategy.
retail Key performance Indicators ( KPI ) in combination of recommendation & pragmatics analytics are key to solve sales challenges retail companies are facing. If you would like to learn more about the how you can improve your retail performance bookmark our blog and keep watching this space.
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