OnTour by retailcloud – The Best POS System for Concerts and Festivals

The live music and events sector is one of the fastest-growing pillars of the entertainment industry today. Statistics state that the industry is expanding at a rapid rate, as concerts, festivals, and global music tours continue to attract bigger audiences and generate higher revenues. Projections indicate that ticket sales for music events in the US alone will reach USD 14.97 billion in 2025. 

The growing complexity of event operations, logistics, rising foot traffic, tighter schedules involving multiple events, and the demand for faster services in a single day put organizers under immense pressure to handle high-volume transactions properly. 

Such a lively and fast-paced environment requires a POS system that stays fast during rush hours and processes payments without delays and moves quickly and dynamically as the shows themselves do, unlike traditional retail slow-paced POS systems.  

retailcloud presents OnTour, a purpose-built POS for concerts, festivals, and touring events that can keep up with the demands of high-volume transactions, even offline, with multi-stop tour support, RFID-enabled inventory tracking, and real-time sales visibility. These capabilities make OnTour by retailcloud the leading POS solution that powers the live event industry. 

Challenges of Managing POS at Concerts, Festivals, and Tours

Conducting merchandise sales at concerts and music festivals comes with numerous hurdles. The POS systems utilized here need to be able to handle high volumes of transactions without failing due to the fast-moving, time-sensitive, and unpredictable nature of these events. Here are some of the major challenges observed in such scenarios: 

Large Volume Sales During Short Periods: During concerts, festivals, or music tours, people tend to shop during periods such as before the show, during breaks, and immediately after. This means that vendors need to process thousands of transactions within minutes during the sale spike period, mandating a system that does not slow down or produce delays. 

Managing Multiple Venues: As concerts and tours can span across several cities or countries, a centralized system to track everything is important. A single system can assure proper logistical management to track sales, inventory, and efficiency across different locales and times without manual intervention. 

Offline Competency: Oftentimes, concerts, venues, and festival grounds may suffer from unstable networks due to the remoteness of the area or the huge footfall. This mandates the need for a POS system that works without disruptions, even in the absence of the internet. 

Smooth and Faster Transactions: Long lines at concert stores can impact the entire festival experience. This indicates the need for a POS system that is fast and can accurately work during peak moments is important to preserve pace and customer satisfaction. 

What Makes OnTour the Best POS for Concerts, Festivals, and Tours

OnTour by retailcloud is designed to help organizers manage the extensive demands of concerts, festivals, and music tour environments. Our ultimate POS solution brings together all the advanced tools under a single platform. Let us take a detailed look at the key features that make OnTour by retailcloud the best and most event-ready POS system for the live entertainment industry: 

Multi-Venue and Multi-User Support: OnTour by retailcloud is designed for events that extend across multiple locations and a long period of time. A centralized management system allows organizers to take overall control of different venues and track everything using a single dashboard. OnTour eliminates the need to manually rebuild setups at each location and preserves all data, which is accessible in real time. 

Order Ahead with FanVista: OnTour features FanVista, which allows fans to purchase merchandise ahead of the show and pick it up later. This decreases congestion at the stores, allowing fans to get the items they want without waiting in long lines while boosting per capita revenue. 

Flexible and Portable: The flexibility that OnTour offers allows organizers to sell products by moving where the crowd goes and gathers. The mobile handheld POS system takes just minutes to set up, be it with kiosks or pop-up stations, and is designed to work in the fast-paced live show environments. 

RFID Inventory and Checkout: The integration of RFID technology allows the organizers to track the inventory with high accuracy in real time. From load-in to load-out, every item is tagged and monitored throughout its logistical journey, from the warehouse to the pop-up stores at the festival. OnTour also comes with RFID-enabled self-checkout, which allows fans to tap and scan on the go to reduce queues and increase transaction throughput. 

Offline Transaction Collection and Sync: OnTour’s other major feature is the POS’s ability to process sales, print receipts, and record transactions even in the absence of the internet. Once the connection is restored, all offline transactions will automatically sync with the cloud data without the need for manual intervention. The capability to maintain sales uninterrupted makes OnTour the best POS solution for congested arenas and festival grounds.  

Flexible and Ultra-Secure Payment Options: OnTour is engineered to give fans a highly convenient experience. To cater to versatile payment options, our system supports different payment options, including EMV chip cards, NFC, tap-to-pay, Apple Pay, Google Wallet, and contactless transactions. This flexibility and fully encrypted transactions contribute to higher satisfaction and faster checkout speeds, even during the rush. 

Vendor and Inventory Oversight: OnTour offers organizers full and comprehensive control over every vendor and product throughout the music festival or tour. Accurate data from a centralized system allows organizers to eliminate stock mismanagement. This surveillance also allows organizers to maximize sales with better staffing and improved product placement. 

OnTour by retailcloud - Industry’s Most Advanced POS for Live Events

What makes OnTour stand out among other POS solutions is that, at its core, the POS system is purpose-built from the ground up to be employed for the unpredictable and fast world of musical festivals, tours, and other events with high-velocity live retail environments. 

The OnTour POS infrastructure has been built to cater to organizers who move from city to city, manage multiple merchandise shops across different locations, and deal with sales spike windows all the time. 

Unlike traditional POS systems that have trouble with flexibility, mobility, absence of network connections, or frequent changes in stock, retailcloud designed OnTour to thrive in these situations, offering reliable service, stability, and real-time inventory management and control.

OnTour’s scalable and flexible cloud architecture allows organizers to adapt their sales strategies as per the event footfall. The platform gives you all the power and control to manage all merch sales components - setting up multiple pop-up shops across the festival arena, handling different vendors across the world, tracking RFID-tagged inventory, or managing multi-day sales. 

Event Management teams and organizers across the world today trust OnTour for faster merch sell-outs, reduced queues, efficient revenue collection, and more accurate post-show monitoring, all of which cannot be done with traditional POS systems. 

OnTour by retailcloud - The Best POS for Modern Events

Are you looking for the best POS for Concerts, Festivals, or Tours? 

The challenges that organizers face without a good POS at concerts, festivals, and tours cannot be compared to other retail environments. From handling substantial amounts of sales surges and unstable network access to tracking inventory across the world and coordinating with different, multiple vendors, live event organizers need an advanced POS system that embodies speed, reliability, and adaptability. 

OnTour by retailcloud is built for the live event ecosystem, meeting all the modern requirements and needs:  increased mobility, versatile payment flexibility, multi-venue data sync, provision for offline payment, and centralized reporting and oversight. 

Experience tour-ready mobility, automated inventory tracking, and FanVista pre-orders with OnTour, all while eliminating lines and maximizing fan spending; these features are field-tested and ready for use. Today, OnTour already powers operations across Madison Square Garden and its properties and the United Center, proving its reliability at the highest level of concert, touring, and festival commerce. 

At retailcloud, we welcome organizers, tour managers, and merch operators who wish to better manage merchandise operations, strictly oversee tour logistics, or boost and improve overall revenue. OnTour offers a comprehensive and advanced POS solution that meets all the extensive demands of modern concerts and music festival environments. 

Experience the full capabilities of OneTour under the guidance of experts at retailcloud. Contact us today to schedule a demo or connect with our consultants to see how our POS system can assist with your events. Frequently Asked Questions about OnTour POS

1. What is OnTour by retailcloud?

OnTour by retailcloud is a POS system designed specifically for concerts, festivals, and touring events, offering fast transactions, offline support, mobile POS, and real-time inventory tracking.

2. How does OnTour handle sales during high-traffic periods?

OnTour is built for rapid checkout and can process thousands of transactions within minutes, ensuring smooth operations during pre-show, mid-show, and post-show rushes.

3. Does OnTour work without the internet?

Yes. OnTour supports full offline functionality, allowing you to continue selling and printing receipts even with no connectivity. All data syncs automatically when the internet returns.

4. Can I manage multiple venues with OnTour?

Absolutely. OnTour offers centralized multi-venue and multi-city management, enabling organizers to track sales, inventory, and vendors across all event locations from one dashboard.

5. What payment methods does OnTour support?

OnTour supports EMV chip cards, NFC, tap-to-pay, Apple Pay, Google Wallet, and other contactless payment options for fast and secure checkout experiences.